Websites for cafes in Brisbane
A website for cafes in Brisbane and around South East Queensland: a phone-friendly page for pre-orders, pickup and who's welcome with a dog or a pram.
From AUD 1,500, fixed before we start. No deposit. You pay when it's live.
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What people in Brisbane look for
People search by suburb or by side of town, northside and southside, far more often than for the city as a whole. Summers are hot and humid with hard afternoon storms, winters are mild, and the river has flooded parts of the city more than once.
Long hot summers around Brisbane send people looking for iced drinks, shade and a cool room. Name your cold drinks, say if you've got air conditioning or a shaded courtyard and show it on the page. Apartment blocks around Brisbane mean many people don't have much space at home, so a cafe is a second living room. Say if you take laptops, how long people can sit and whether you do coffee for the whole block. New estates around Brisbane are short of places to meet, so a cafe becomes the neighbourhood's front room. Show the families and the pram brigade, say you welcome them and mention play space if you've got any. Brisbane is big enough that people look for a cafe near where they already are. Put your suburb and the nearest landmark in the first line, and say whether people from Mitchelton or Kenmore will find parking easily.
Name the places you really work, the way people type them: Mitchelton, Holland Park and Nundah, not just Brisbane.
Searches worth answering
- "coffee Brisbane"
- "brunch Brisbane"
- "best cafe Brisbane"
- "dog friendly cafe Brisbane"
What the site has to carry
- Dog, pram, wheelchair and high chair information, since people check before they go.
- How to pre-order and collect, if you offer it, with the cut-off time stated.
- Beans, gift cards and merchandise with a way to buy, if you sell them.
The work to name
- coffee beans
- gift cards
- vegan and gluten free options
- brunch
- kids' options
The rules that shape the words
Best coffee and similar claims on the site need a named source and a year, or they can mislead.
Where you sell alcohol, your state's liquor advertising rules reach the website too, so check them before posting a drinks deal.
Sample designs
Designs for cafes
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Daylight, butter and the hours up top
A daylight photograph of the room, then the hours with today marked, the address and the booking button on a butter band.
Sample design. Little Kurrajong is a fictional business.
Cafes in Brisbane: questions
- What about specials that change every day?
- Keep a short specials line at the top of the menu page that you edit each morning, or say ask at the counter and leave the standing menu alone. A photo of the board uploaded daily is fine too. A stale special is worse than none.
- How do I get office catering orders?
- Give it a page: what you can supply, how much notice you need, delivery or pickup, and a form for the date, headcount and dietary needs. Office managers order from whoever makes that easy, and they'd rather not phone a cafe in the morning rush.
- Should a Brisbane cafe say northside or southside?
- If that's how you work, yes. People here think in those terms, and it saves them ringing someone who won't cross the river. Pair it with a few suburb names so Google can match the search as well as the person.
From AUD 1,500
Fixed before we start. No deposit. You pay when it's live.
- Your site goes live on your domain and you've got 7 days before the invoice is due.
- The first year of hosting and care is included. After that it's AUD 25 a month, billed yearly (AUD 300 a year).
- You edit your own words and photos, and your old site stays where it is until you're happy.
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