Websites for panel beaters
Website design and development for panel beaters across Australia: before and after photos of real repairs done in your own bays.
From AUD 1,500, fixed before we start. No deposit. You pay when it's live.
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What a site for panel beaters has to do
People find a panel beater after something has gone wrong: a car park bump, a shunt at the lights, a hailstorm or a kangaroo on a country road. They're a bit rattled, they may be dealing with an insurer, and they want to know whether you can fix it, how to get a quote and whether the paint will match.
So the site should make the next step obvious. A quote form that takes photos from the phone, a plain page on insurance work and private work, and a gallery of repairs from your own bays. Someone who can see the finish on a real door or bumper trusts that you can match the colour on theirs.
What the site carries
- A quote form that takes photos from the phone, with spots for the damage, the rego and whether it's an insurance job.
- A page explaining insurance repairs: what to bring, how the assessor fits in and who handles the claim paperwork.
- A separate, simple path for private jobs, such as a scraped bumper or a dented door.
- Before and after photos from your own workshop, shot in the same light and from the same angle.
- A plain explanation of colour matching, including what you do with pearl and metallic finishes.
- What affects how long a repair takes, such as parts, assessor approval and paint curing, said openly in place of a promised date.
- Whether you provide a courtesy car or can help sort out a hire car while the repair is under way.
- The guarantee on workmanship and paint, worded the same as it is on the invoice.
- Where the workshop is, how a damaged car gets to you and whether you can arrange towing.
- Photos of the workshop, the spray booth and the team.
The work your customers look for
- dent repair
- bumper repair
- scratch and scuff repair
- hail damage
- accident repairs
- colour matching and paint
- rust repair
- plastic welding
- wheel and rim repair
- paintless dent removal
- door and bonnet repair
- full respray
What they type
- "panel beater near me"
- "smash repairs"
- "panel beater"
- "hail damage repair"
- "bumper repair cost"
- "car dent repair"
- "car paint repair"
The rules that shape the words
Photos of repairs on the site have to be of work your workshop did, and a before and after has to be of the same job.
Paint and workmanship guarantees on the site have to match the terms you give on the invoice.
A price or a from figure has to show the total a customer pays once compulsory charges are in, with no part price more prominent.
Don't call yourself the preferred or approved repairer for an insurer or a car maker unless you hold that status in writing.
Rules change. Have your licence and wording checked against your regulator before the site goes live.
Sample designs
The closest designs to a site for panel beaters
We haven't built a sample for panel beaters yet, so here's the nearest kit. Yours is built on your own words and photos.
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Job photographs on a grey card
A white page with flat grey cards, four job photographs in a square grid beside the heading, and the quote form straight after.
Sample design. Corella Electrical is a fictional business.
What goes wrong on older sites
- Before and after photos where the lighting changes so much the repair can't be judged.
- A page that only says you deal with all insurers and never says what happens next.
- A quote form that wants the whole accident story before it asks for photos.
- A gallery of showroom cars that were never in your workshop.
- A completion date stated as a promise when a repair can't always meet it.
- No answer to whether a customer can bring the car to you for an insurance repair.
Questions from panel beaters
- Most of my work comes from insurers. Is a website worth it?
- Referrals bring cars, but the owner still looks you up before dropping it off. A site with real repairs and a plain page on how claims work reassures them, and it catches the private jobs that insurers never send you.
- Should I put prices for dents and scratches on the page?
- A rough guide for small, predictable work can help, if it says what's included and what pushes the price up. For accident damage the honest answer is that you need to see it, so send people to the photo form instead of a number you'll have to retract.
- What makes a good before and after photo?
- Same car, same angle, same light, with the panel visible in full. Show the repair edge on a door or bumper, where it's hardest to hide. Skip heavy filters, because a careful buyer will compare the two photos and spot any trick.
- Do I have to list every insurer I work with?
- No, and you may not want to. Say that you handle insurance repairs, explain the steps and leave it there. A row of logos can suggest an approval you don't have, and a customer with a different insurer will assume you won't take their car.
- Is it okay to show customers' cars on the site?
- Yes, with their say-so, and keep the number plate out of the shot. Most people don't mind a bumper or door appearing, but ask first. The rest of the gallery can come from your own vehicles and repairs done for staff.
- How do I explain colour matching without a chemistry lesson?
- Say it in a sentence or two: you match to the paint code and the car's fade, then blend into the next panel so the join disappears. Add a photo of a tricky colour done well. Customers need reassurance, not the paint technology.
From AUD 1,500
Fixed before we start. No deposit. You pay when it's live.
- Your site goes live on your domain and you've got 7 days before the invoice is due.
- The first year of hosting and care is included. After that it's AUD 25 a month, billed yearly (AUD 300 a year).
- You edit your own words and photos, and your old site stays where it is until you're happy.
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